Starting a new business? Here are the AI tools I would use when bui...
Building a business has never been easier, but the landscape is also more competitive.
Term
Marketing
Growth, positioning, and campaign execution frameworks.
Why SurveyMonkey's Marketing Leader Says Your Foundation Is Broken
The way most marketing teams approach AI is probably the way I approach my inbox at 4:59 PM on a Friday.
Why most go-to-market playbooks fail internationally — and what to...
I first worked across borders in the mid‑90s, interpreting Spanish calls for AT&T.
AI email subject lines that drive 3x more revenue and actually conv...
Email subject lines determine whether your carefully crafted campaigns ever see the light of day — yet most marketers still rely on gut instinct and basic A/B.
Mentors: Why You Need One, What It Takes, And How to Get Them
Everything you MUST know about mentors.
Enterprise generative AI tools that actually work
Enterprise generative AI tools are advanced software platforms designed to automate and enhance marketing, sales, and customer service at scale.
Can music influence what we buy? To find out, I dove into the psych...
In the first episode of my Nudge podcast, I interviewed the fantastic psychologist Dr.
Best practices for answer engine optimization (AEO) marketing teams...
A few months back, I was having a bit of a professional identity crisis — and it was all thanks to answer engine optimization (AEO) best practices.
Married at 28, divorcing at 29 — how I learned to own the narrative
At 28, I thought I was building the life I’d always dreamed of. I got engaged, shared it with my audience, and then brought them along on the journey.
The Art Of Building An Extraordinary Social Life And Surrounding Yo...
Never spend your Friday night alone again...